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concepts of packaging design

Project Name:
Rebirth

'Rebirth’ is a recyclable packaging. As we all know, most packaging is discarded,
after onetime use, rather than recycled or reused. This causes harmful impacts on
our environment and, I would like to design a packaging that can have a second life
to be reused. I chose to focus on organic vegetables as they are very delicate and
need to be protected and also allow consumers to view the product. Rebirth’s
packaging can protect the vegetables while conserving the environment.

The second life of Rebirth’s packaging can be turned into storage. It bends into half so you can either hang it or just store your things in both compartments. With the help of instruction at the back, it is easy for users to transform it into storage. The small cutouts of the vegetables on the packaging are to allow consumers to check their vegetables and prevent them to destroy the vegetables.
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